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October 2009, Issue 68

BullData

During a recent Bulldog Solutions live Webinar, we asked BtoB marketing professionals the question:

"Do you perform message testing for your lead-generation activities?"

*Source: Attendees of a live Bulldog Solutions Webinar, How to Cure the Content Headache, originally broadcast October 14, 2009.

What do you think? Let us know how you would have answered this question.

On-demand Webinar: How to Cure the Content Headache

Lead nurturing and marketing automation are proven ROI machines…and they need to be fed from a deep well of content you probably don't have. An expert panel explains how to get it.

The Audit: Figure out what you really need now.
Optimizing Content: Planning for new (and repurposed) content that works overtime.
The Content Center: Make it easy for your buyers to call the shots

View the on-demand Webinar.

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Marketing Watchdog Journal is a monthly newsletter from Bulldog Solutions, a lead optimization and lead management company dedicated to helping our clients generate more, better leads and turn them into revenue. We welcome your feedback on this newsletter's content and design, and encourage you to share your ideas for topics you would like us to cover in future issues. Please send your comments or questions about Bulldog Solutions to Amy Bills, Director of Field Marketing.